As the CTO of a geospatial software company, I get pretty excited when I think about all the ways that data analytics can help drive better decisions. With the explosion of open data initiatives, there's huge potential for analysis and mapping tools to turn this data into useful information, which in turn can help solve complex problems. There's no question that organizations can enhance their performance by being able to easily access, analyze, visualize and collaborate around data, and I've found this to be especially true for NGOs. With their international reach, abundance of data, and lack of access to data scientists, NGOs can benefit greatly from being able to employ easy to use data analysis and mapping technologies.
The World Wildlife Fund (WWF) ClimaScope project is great example of this, as the WWF is utilizing analytics and data mapping in this initiative to help communicate problems to stakeholders. The goal of the ClimaScope project seems simple: provide access to climate change information so that policy makers, defense planners and project planners can make smarter conservation plans. Why isn't this simple? Well, as many of us know, data becomes information when it helps answer useful questions. The WWF realized that it needed to do more than just provide stakeholders with a massive amount of data on climate change; they needed to provide a way for non-technical users to easily analyze and visualize the data in order for it to become useful.
More...
0 comments
Post a Comment